MAC Pro Advertises with Rhino in Latest Ad

On 3oth Oct 2024, Apple released a new promotional video for its MacBook Pro with the M4 chip. The video features 4 professionals who try out the MacBook for their own creative needs. 

One of them is Anya Freeman, Founder & CEO of KindDesigns, a company which is elevating coastal construction through 3D-printing technology. In the video we see her test Rhino’s perfomance on the latest Mac at around 18 secs in the video.  In this short video we can make out that she is quite impressed with the MacBook Pro and doesn’t hesitate to use it for her work. 

This sparked quite a discussion in the McNeel Forums, the key notes being –

‘I would say raytracing performance is where the Mac chips really make a lot of sense – if you need the performance. And keep in mind, that you get this performance in a laptop.’

‘Apple basically matched Nvidia there. To be fair the 4090 desktop GPU performs around 10K points in that benchmark, so it doubles the performance. ‘

‘I also see a huge step forward in the M4 generation and want jump to it in a few days.’

The feedback garnered by MacBook Pro from Rhino users seems to be moving in the positive direction. 

Read the latest features of MacBook Pro at: Apple’s new MacBook Pro features the incredibly powerful M4 family of chips and ushers in a new era with Apple Intelligence

Discussion in the McNeel Forum : New Mac Pro ad with Rhino